How To Decide On Exact Match Business Domains

To Brand or Not to Brand
First and foremost you have to decide what is right for you. If you’re more concerned with branding and don’t get as excited about the traffic you could potentially receive from a high value exact match domain, then exact match is less of an issue. You should also take your [...]

Increase Your Brand Knowledge With Twitter And Facebook

Last year, Forbes magazine assembled a visual list for its Top 21 Twitter Tips to showcase business examples on how to use Twitter for marketing, service, sales, and ideation. The original compilation served as inspiration for a new list, one that helps businesses of all shapes, sizes, and focus embrace not only Twitter, but all [...]

Making Your Business A True Pioneer

Take a minute to ask yourself a question – are you a shadow or a beacon?
Are you merely following the crowd and what they think is right, or are you following your own path and leading the way?
If the answer to the question is the former, then you’re a social shadow – [...]

Using Head Keywords To Boost Your PPC Campaign

I’m a firm believer that time is one of life’s most valuable assets, and massive paid search accounts have the ability to take an abundance of your time. There are quite a few tips and tools that can help you save time and focus on areas that will provide you with a return on your [...]

Getting Results From Your Social Networking

Here is some excellent advice from Louis Columbus, Senior Manager Enterprise with Cincom Systems, Getting Results From Your Social Networking Strategies.  Be sure to check out the complete source article for more on each of the five lessons outlined below:

How To Find Quality Freelance Writers

Whether you own and operate a blog, or you need a batch of well written SEO articles, more often than not any business marketing itself on the internet will eventually have a need for a freelance writer. There are many people in the world who claim to be freelance writers, but only a small percentage [...]

Building A Strong Brand Using Social Media Content

Sure, social media takes a lot of time, but probably not as much time as you think.
Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. A better approach is to create a content ecosystem that allows you to repurpose and cascade your best information.

How To Build The Best B2B SEO Strategy

Working with a variety of companies large and small, local and international, B2B and B2C, on SEO projects over the past 12 years has revealed a variety of common obstacles to success.  For many reasons, B2B marketers often lag behind B2C in terms of tactics and adoption of new marketing technologies.  The customer acquisition and [...]

Why Your Business Should Invest In Keyword Rich Domains

One of the best kept secrets of the search engine optimization and search engine marketing industry is the expired domain name auctions that exist out there. If someone does not renew their domain name, it is frequently put up for auction on by the registrar itself, like Godaddy. If you do not renew your domain [...]

How To Super Charge Your Social Networking

A typical situation for many marketers when it comes to social networks is this: Setup LinkedIn profile, check. Corporate LinkedIn page, check.  Facebook profile, check. Facebook Fan Page, check. Twitter account, check. Corporate blog, check. Check check check!
But where’s the buzz? Where are the fans, friends, followers, comments, links, traffic, search engine rankings? Where’s [...]