February 27, 2017
About Aaron Wall
Aaron Wall is the author of SEO Book, a dynamic website offering marketing tips and coverage of the search space, free SEO videos, and free SEO tools. He is a regular conference speaker, partner in Clientside SEM, and publishes dozens of independent websites.

The Value of a Descriptive Domain Name

October 15, 2008 Aaron Wall

Rick Schwartz, one of the leading domainers and creator of the TRAFFIC domain conference, highlighted the value of descriptive domains from a brand perspective: NATURAL BRANDING or BUILD and CREATE BRANDING This alone is worth the price of admission. Brad told us his story of spending millions and millions to […]

Forces That Might Be Lowering AdSense Earnings

February 5, 2008 Aaron Wall

WebmasterWorld has another thread about lowering AdSense prices. When the economy is good and advertisers have robust ad budgets, an ad network might be willing to sell them whatever they are willing to buy. If the advertiser wants to overpay for some ads and associate that spend with branding then […]