Steven Bradley

Profile: Steven Bradley is a web designer and search engine optimization specialist. Known to many in the webmaster/seo community by the username vangogh, he is the author of TheVanBlog, which focuses on how to build and optimize websites and market them online.

Posts by Steven Bradley:

Do You Know Your Customers?

March 26th, 2008

Do you know who your customers are? Do you know why they chose you? Do you know what they like? What they want? Where they spend their time? If you don’t, you should find out. Understanding who is your customer is perhaps the most important part of developing and marketing a business.
My first venture online [...]

Impressions And Brand

February 14th, 2008

You never get a second chance at a first impression. I’ve never cared for that quote. The implication is that you get one and only one chance at success and that’s hardly true.
Your first impression is the most important impression only until you make your second impression, which is the most important until you make [...]

Networking And The Spectrum Of Blogging Influence

January 7th, 2008

Two posts on the subject of networking with other bloggers caught my attention over the weekend.
The premise of both is that you’ll be better served working to network with non-probloggers than you will working to network with probloggers. While I completely agree with the advice, I think it’s incomplete. Bloggers come in many more flavors [...]