Like many of you, I’m using LinkedIn to connect with work friends and colleagues. But I’ve been intrigued by how LinkedIn has quietly developed into a useful lead generation tool for marketers and sales people to build relationships with potential customers. I’ve discovered that it’s a pretty simple process if you’re willing to invest the time [...]
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SEO used to be about tweaking code, but these days, it has more in common with traditional PR and marketing. Those who command the most attention also get great rankings, no matter how sloppy their code, and they don’t need to beg for links. Google’s Eric Schmidt recently indicated that Google may be looking to [...]
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