How to Respond to Online Criticism

Posted on September 23rd, 2008 by Dave Taylor

One of the main reasons we don’t yet have a blog or other presence online is because the Big Boss is paranoid that we’d be a magnet for negative comments and criticism online. I tell him that it’s already out there and he pales and asks how the heck we’re supposed to control it. I [...]

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Branding On A Budget

Posted on September 11th, 2008 by Peter Da Vanzo

It’s all very well for Coca-Cola.
Everyone already knows who they are. They have an established, iconic presence. They have mega-bucks to spend. They hire very expensive people to make very expensive noises in every market-place in the world.
But what do you do if you’re a web entrepreneur trying to build a brand, from scratch, from [...]

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Is Internet Marketing Affected by Internet Bandwidth Caps?

Posted on September 3rd, 2008 by Mike Moran

The big story last week surrounded Comcast’s imposition of a limit on the amount of data that its subscribers can transfer across the Internet each month. Comcast’s bandwidth cap is set at 250 gigabytes each month, which is far higher than the three gigabytes that the average Internet user downloads and uploads each month. So [...]

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